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WASHINGTON — Woofie’s, a dog strolling service began by way of Loudoun County neighbors Leslie Barron and Amy Reed in 2004, is increasing its trade with franchising plans and has selected the dog that would be the professional face of its trade.
Mia, a Three-year-old Australian Shepherd, used to be selected at a casting name held in June to seek out Woofie’s new mascot. Mia used to be decided on from just about 200 canines on the casting name and can function the face for the corporate’s advertising fabrics and cell puppy spa trucks.
The casting name additionally raised $five,000 for Virginia Beach, Virginia-based nonprofit Operation Smile.
Mia belongs to Shelby and Colin Whittington, who rescued the dog after her unique proprietor surrendered her again to a rescue crew. The Ashburn, Virginia, couple are massive football fanatics, and named their dog after two-time Olympic gold medal winner and two-time FIFA Women’s World Cup champion Mia Hamm.
Shelby is a schoolteacher within the county and Colin is a Loudoun County Sheriff’s deputy.
Barron and Reed bought their first cell dog van for the corporate in 2011. Woofie’s now has 13 groomers, seven trucks, 15 workplace staff and greater than 75 dog walkers and puppy sitters.
Their first dog stroll in 2004 netted the pair $10. In 2017, the corporate had just below $Three million in earnings, consistent with the Washington Business Journal.
They have shaped a brand new corporate, Woofie’s Pet Ventures LLC, and hope to begin franchising their trade fashion inside the mid-Atlantic area this autumn.
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